Japan’s Leading Fashion Designer Is Joining The Metaverse Race With Wearable NFTs

Designer Hiroko Koshino is bringing the collection “Hirokokoshino Another One” into the XANA Metaverse as wearable NFTs for avatars!

NOBORDER.z FZE, the company behind a Metaverse “XANA” and NFT Marketplace “XANALIA” , has announced the collaboration with Character Business Research Institute Co., Ltd., and Hiroko Koshino Co., Ltd. (Representative Director: Yuka Koshino) to sell the wearable fashion NFT for avatars that can be used in Metaverse and the opening of a brand shop on the NFT marketplace.

This partnership is another step towards converting Hiroko Koshino’s original 3D designed fashion items into NFTs that will be later on available at the NFT Marketplace “XANALIA ” allowing users to wear these wearable NFTs for their 3D avatars across the XANA Metaverse.

Set to release in April 2022, “Hirokokoshino Another One” collection will feature 10 wearable looks of Spring/Summer and the visuals of around 30 exclusive items. Likewise, it will start accepting sales reservations of the scheduled collection. After May 2022, 3D products will be launched in conjunction with real products sold in physical stores. Whereas in the future, besides the release combined with the collection twice a year (spring / summer / autumn / winter), the archive collection is planned to be developed as a special item. Previously, Character Business Research Institute Co., Ltd. launched the “e-fashion” project to create a digital fashion culture in anticipation of the arrival of the seamless era of digital / real world. Now this time Hiroko Koshino and NOBORDER.z acquisition is at the forefront of making digital fashion more accessible through their wearable NFTs.

Hiroko Koshino’s Shift to Digital Collectibles Is Inevitable

Fashion brands are exploring digital clothing lines as digital assets, and wearables of virtual Avatars (3D humanoid models) that can be bought and sold as NFTs. These NFTs allow fashion brands to sell their unique digital asset, because their ownership can easily be proven with a blockchain based ledger. Hiroko Koshino has taken a somewhat different approach through launching NFT wearables of its clothes in collaboration with NOBORDER.z. This format enables the items to exist and be traded across the metaverse. Hiroko Koshino, being a top fashion designer for over 60 years, designing many fashion items such as bags, accessories, lifestyle related goods, and men’s clothing. In recent years, she has had many opportunities to present art works of painting and calligraphic works, and opened KH Gallery Ashiya in 2013 as a space to present her own works. In 2021, she held the “Hiroko Koshino Exhibition” at the Hyogo Prefectural Museum of Art and won the 1997 15th Mainichi Fashion Awards and the 2001 Osaka Culture Prize. Her creative activity filled with enduring energy continues on a global scale, freely crossing over between fashion, lifestyle and art.

About the Collaborators

Character Business Research Institute Co., Ltd., is a creative company that aims to innovate the character/ IP business by fusing humour, creativity and technology. This company launched its first of the “e-fashion” projects with the aim of creating fashion culture in the digital world. This collaboration of Hiroko Koshino and XANA will work together to bring digital apparel for Avatars in a Metaverse.

XANA Coming With A Powerful Metaverse

XANA is a NFT-based Metaverse platform and blockchain infrastructure developed by NOBORDER.z. It offers various products, services, and technologies so that users, companies, and IPs can freely perform various activities on the Metaverse. It is one of the hottest metaverse platforms in the world today, announcing various collaborations such as the Tokyo Olympics, Koto Heartful Museum aimed at enlivening the Paralympics, Milan Fashion Week in Italy, ULTRAMAN, Tetsuwan Atom x Local Government and many more.

XANA will lead the metaverse industry with its superior features and cutting-edge technology. More collaborations will take place soon, and users will be able to enjoy a comprehensive virtual life and earn handsome income in this metaverse.

Stay tuned to XANA’s official Twitter and Telegram for more updates.